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Charter website content that sells!
In this day and age the website is your storefront. Treat your content as your window display. Keep it relevant, rich and fun but above all else make sure it shines the light on your product – the sailing experience!
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20 Years of MMK - Our Story
Back then the words automate, synchronize, speeding up processes and optimizations were not in the vocabulary of many charter companies and that is where our founder and CEO, Marko, came up with the idea of Booking Manager, a system to improve the operations of charters.
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How to Retain Customers and Start Doing Loyalty!
A true Loyalty comes out of a customer's positive experience with your company, which creates a high level of trust and drives a higher customer retention levels. Read our tips on doing loyalty through Booking Manager!
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State of the Yacht Charter Market in 2021
The past two seasons have been challenging for the whole industry, and while most companies managed to cope with the situation, it did not go through without damages. We bring you state of the Yacht Charter market for 2021.
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Best Ways To Promote Without Boat Shows
Every company in our industry is relying on boat shows to maintain relationships with new and existing clients. But, how to acquire and retain customers they get canceled? Here are some tips and low-cost boat show alternatives you can use to invest in yourself.
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The Quest for Profitability in Charter
Professional charter companies are in constant search of profitability. With the rising competition, more and more new boats in the market, this task seems to be getting harder every year.
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State of the Yacht Charter Market in 2020
2020 is only a little more than half-way over but it seems like it will never end. Every charter professional is coping with the pandemic in their own way, and luckily most are surviving. For now.
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